$25,000+ in Monthly Revenue — In Just 90 Days.

How Vivid Media helped Shorty's Icehouse pack their weekends, boost bar sales, and dominate the Kingsville nightlife scene with scroll-stopping content and strategic paid campaigns.

Engagement Overview

The Details

Client & Location: Shorty's Icehouse — Kingsville, TX
Objective: Pack weekends and dominate the Kingsville nightlife scene
Campaign Period: 90 days
Work Performed: High-energy video and photo content
Meta ad campaigns targeting locals aged 21-45 in Kingsville
Consistent posting schedule with branded weekly flyers
Retargeting and event funnels
Results: +$25,000+ in monthly revenue
3.7x return on ad spend
2x weekend attendance
10K+ local reach per campaign

The Challenge

When we started with Shorty's Icehouse, they had the vibe, location, and loyal base — but sales were inconsistent, and weekends weren't hitting their full potential. Their social media didn't reflect the atmosphere inside.

Unpredictable Friday & Saturday turnout
Weak event promotion and reach
No ad tracking or local targeting
Limited online engagement

Our Approach

Capture the Vibe. Build the Hype. Drive the Crowds.

High-Energy Video & Photo Content

We filmed packed nights, DJs, bartenders in action, and party moments — creating reels that captured the real Shorty's experience.

Paid Social Campaigns

We ran Meta ads targeted to locals aged 21–45 in Kingsville and nearby towns — promoting drink specials, DJs, and weekend events.

Consistent Posting Schedule

We created branded weekly flyers, recap reels, and upcoming event posts to keep followers constantly engaged.

Retargeting & Event Funnels

We retargeted past attendees and page engagers with ads for upcoming nights — turning one-time visitors into repeat customers.

The Results

Real Numbers, Real Growth.

+$25K

Monthly Revenue Growth

3.7×

Return on Ad Spend

2×

Weekend Attendance

10K+

Local Reach Per Campaign

"Vivid Media helped us turn slow weekends into packed nights. Our sales are up over $25K a month, and our bar hasn't been this busy in years."

Andrew & Kaitlyn

Owners of Shorty's Icehouse — Kingsville, Texas

Ready to Add $25K+ to Your Monthly Sales?

We've helped bars and restaurants across Texas grow their traffic, brand, and revenue — let's make your business next.

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